On the shelf
The live storefront at sultantech.co.ilOnline

<TORCH/> — Just dev it

We give physical businesses a digital body.

Shops and repair benches, turned into working software. Usually a week.

Drag the edge — same shop, both sides

Three products in production · one customer runs all three

01

A shop with 800 products and no photographs isn't online. It's invisible.

See how it works

02

A working store. On your own domain.

The live storefront at sultantech.co.il

A real shop. Boxes on a shelf. None of it online.

See this with your own products.

Send us a spreadsheet, an export, even your Instagram. We'll import it and show you your store working — before you pay anything.

TorchCommerce

For shops with stock that isn't online yet

TorchCommerce

A real store on your own domain, with the catalogue done for you.

  • Your own domain
  • Cash on delivery + card
  • Connects to your existing systems

See TorchCommerce

TorchLab

For repair shops still using paper

TorchLab

Every repair tracked, against the same parts list the shop counts from.

  • Tickets, devices, customers
  • Parts stock, technicians
  • WhatsApp from the ticket

See TorchLab

TorchAI

For shops answering the same question forty times a day

TorchAI

Every message from WhatsApp and Instagram in one inbox, answered in minutes — and handed to you when it matters.

  • WhatsApp and Instagram, one inbox
  • AI-assisted replies and bot flows
  • Hands over to you anytime

See TorchAI

One ecosystem

Five products. One engineering philosophy.

Not unrelated projects. Each one takes a business running on paper, phone calls and boxes, and gives it software — on the same foundation.

  1. eCommerceTorchCommerceOnline stores for retailers whose stock is not online yet.
  2. Repair shop managementTorchLabThe repair lifecycle and parts stock in one system.
  3. AI automationTorchAIEvery customer channel in one inbox, with bot rules and handover.
  4. Salon managementGettCutBooking, staff and subscription packages for barbershops and salons.
  5. AI and computer visionBookNestBook detection and trilingual OCR for a street library network.
  6. Custom software and integrationsBuilt to orderConnect the systems you already run — ERP, accounting, CRM, inventory.

03

The products aren't the problem. The data is.

You've already done the hard part — you bought the stock, you know what it's worth, you sell it every day. What's missing isn't the shop. It's the shape a shop needs to exist online.

You have

Products, on shelves, right now

Stock, prices, suppliers, and customers who already buy from you.

You're missing

The data underneath them

Photographs, descriptions, categories, prices — structured so a store can read them.

By hand

Weeks of typing nobody finishes

Photographing and describing hundreds of items is the reason most shops stay on Instagram.

With TORCH

An afternoon, from what you already have

Our AI reads your catalogue, writes the descriptions, finds the images and sorts the categories. You review it and go live.

See it with your catalogue

04

Real businesses. Real software. Check it yourself.

Sultan Technology

Jerusalem · electronics retail

Their whole catalogue, online, on their own domain — and the only customer running all three TORCH products together.

3products in use
3languages, RTL
1own domain
BookNest — street library map, book detail, catalogue

Photograph the shelf. Get a catalogue.

Street library network · live on Google Play

A donated stack is photographed once. The app finds each book in the picture, crops it out and reads its title — in English, Arabic or Hebrew.

3languages read
1photograph
GettCut booking, iOS + Android side by side · 6s

GettCut

Barber booking · live on both stores

Built, shipped, and passing review on both platforms.

2app stores
iOS + Androidnative

Talk to us

See your own products in a working store. This week.

See your store liveStart